Invitation Warehouse Contributor/Blogger
According to a recent article
published by Today, it cites that digital wedding invitations are trending
amongst 20 to 30 something aged couples.
It also pointed out that the guests of those couples who are 40 and over
were a bit perturbed when they received an electronic invite for such an
important day. But why is that?
I like to call it ‘generational communication etiquette’
and depending on whether you’re a Baby Boomer, Generation X-er, or a Millennial will determine the
method in which you communicate.
Case in point; the Baby Boomer generation comes from the
school of thought where a traditional thermo graphed, engraved or embossed
formal invitation is sent with an emphasis on considering the guests during the
selection. Why? Because this generation also believes in
helping others and placing others before oneself; therefore, the bride would
take her
guests into consideration in all her wedding planning decisions.
On the other hand, some Millennials - not all - are just
the opposite. Their rule of thumb is
that this is ‘the bride’s big day’ and everything
and everyone – including the groom
– should center around the bride and what she wants. And if the bride wants to send a digital
invitation to all of her guests, then gosh darnit so be it!
So what’s the solution?
Simple; send age appropriate
invites. Send digital invites to your
younger guests and mail formal invitations from Invitation Warehouse for your
older guests. Or why not send each a
digital and a formal invite? That way
everyone, including the bride, is pleased.
Tell us what you think.
Digital or formal?
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